From Bars of Soap to Bars of Gold - Michael Donaldson Releases New Business Book
19 May 2023
This book shares insights and practical, proven tips for busy leaders on how to maximise the opportunities and address the challenges in their business.
It’s for those who don’t have time at the end of a working day or the weekend appetite, to take on a ‘heavy’ tome of business academia. This is easy reading with chapters from 200 words to 3,000 words, written in a conversational style, sometimes humorous, often challenging, memorably informative and packed with Michael’s knowledge, experience, and expertise.
51,500 words. 232 pages. 86 chapters. 3 sections
ONE GOAL - Business Improvement.
Taught, tried, tested, and tuned over 30 years whilst working in British, French, and American-owned multi-national, blue-chip companies - from bars of soap at Procter & Gamble to bars of gold at the Cookson Group.
Michael’s unparalleled hands-on experience has enabled him over the last ten years to add value to smaller businesses and their people, proving what works for the big companies can work for the small companies – and that was in a decade challenged by: the credit crunch fall-out, geopolitics, Brexit, a pandemic, recession, inflation, a cost-of-living crisis, and war in Europe.
In that time, he has completed hundreds of paid and unpaid mentoring sessions, facilitated boards, senior management teams and peer2peer groups, worked with start-ups, scale-ups, plateaued and high-growth companies. Written articles, presentations, courses, blogs and workshops on the challenges and opportunities facing owners, directors, and leaders of SMEs.
Having worked in companies of all shapes, sectors, and sizes, with revenues of millions to billions, Michael found that the challenges of business improvement tend to be the same, just with a few more or a few less noughts attached. How to improve the performance of your PEOPLE, the profitability of your PRODUCT and the productivity of your PROCESS. Simply put strategy does NOT have to be complicated, BUT it does have to be deliverable.
Michael has walked the talk and got the grey hairs from having to live with the consequences of his decisions and the actions of his teams, day in and day out, over many years, in many situations. He has grown existing sectors, and created new sectors, launched new products from the basic commodity to the highly innovative. Led multi-disciplined, multi-cultural teams to deliver strategic, operational & behavioural change in the UK, Europe, and Asia - even selling into China, for China to sell onto the UK and US.
This is a valuable go-to resource for leaders looking for practical, proven insights and deliverable how-to tips on everyday people, product, process challenges, and opportunities.
View Book on Amazon
Source: Michael Donaldson