Industry Experts to Share their Insights on Jewellery eCommerce Trends
07 Feb 2020
On the 20th February 2020, Diginius, a software and solutions provider, is hosting an event at Google’s St Giles HQ in London alongside other industry experts.
Focused on evolving eCommerce trends and issues affecting the jewellery industry, the event will welcome an estimated 100 delegates and an array of guest speakers, including the likes of Amad Tababa, Digital Director of brand agency Champions (UK) plc, Rafael Campos, VTEX, and Lara Zeineddine, a Google representative.
Diginius has 9 years of experience helping businesses to achieve optimum results from their online sales and marketing activities. On a mission to simplify and streamline data feeds, the company has accumulated a wealth of knowledge around the optimisation of eCommerce websites.
Champions (UK) plc has also contributed to a range of previous events hosted at Google HQ and regularly work alongside well-known jewellery brands to deliver both functional and attractive websites along with streamlined integration systems.
Nate Burke, Diginius CEO, believes that with retail habits in flux, the event will serve as a great learning opportunity for UK jewellers.
He said: “As customers increasingly move their shopping research and purchasing online, the technology and business strategies to compete and thrive evolve. We look forward to discussing some of the latest findings and how they relate to the jewellery market.”
The future of the jewellery industry is bright
With the jewellery industry predicted to have a shining future in the years ahead, it’s now more important than ever for jewellery businesses to meet increasing consumer demand to ensure their success during these exciting times of growth and development.
With online jewellery sales predicted to account for 10% of all apparel sales in 2020, particularly fine jewellery, online retailers must be prepared for high product demand and an influx of online orders.
One way to boost your chances of success is to harness the latest eCommerce and digital trends in the jewellery sector. Helping you to do just this, the event is set to explore the steps you can take and outline the systems and software you can use to secure your place as a leading jewellery provider in 2020 and beyond.
What will the event cover?
The various speakers at this event will share the latest insights into the eCommerce industry and how emerging trends for 2020 help shape the development of the jewellery industry.
From Google’s Digital Trends to How Digital Platforms Drive Customer Experience, attendees of the event will leave with a wealth of practical information they can apply directly to their businesses.
Having worked with a wide range of eCommerce businesses, Amad Tababa will be discussing the benefits of automation between websites and other systems, such as CRM and Point of Sales (PoS).
Amad said: “With SEO and Digital Marketing Executives often having to manually integrate platforms, such automation will allow them to spend more of their precious time putting their digital skills and expertise into good use.
“That means they can leave the laborious tasks to the software and, instead focus on creating, for example, optimised campaigns to support critical seasonal sales periods, such as Christmas. It’s all about working smarter, saving time and saving money.”
If your current CRM and PoS systems are not working harmoniously to your advantage alongside your website, and that time and resources are being wasted, this event may prove to be crucial for your business growth.
Register your place before tickets run out
With access limited to only 100 people, this is an exclusive event that allows businesses to gain valuable insights from industry leaders. With the opportunity to hear fresh tips for 2020 combined with the chance to meet like-minded individuals, this is a unique networking event that shouldn’t be missed.
If you’re looking to grow your jewellery business in 2020 and get one step ahead of the game, register for the event here. The event will start at 2:00pm and finish with a Q&A session at 5pm. Attendees can also enjoy a drinks reception for a further hour after the event.
Source: Champions