LOX Launches Colour Collection: Individual Style Meets Total Security
11 Jul 2023

LOX, the world's leading locking earring back manufacturer, is excited to announce the release of its Colour Collection. In another world first, this latest offering combines a colourful fun design with their renowned locking technology, providing wearers with a unique way to express their individual style in the knowledge their cherished earrings are safe and secure.
Aimed at the more flamboyant individual, the Colour Collection offers an elevated level of protection and style for all types of earrings. These earring backs are completely hypoallergenic, making them suitable for everyone. With a range of vibrant and desirable colours, the Colour Collection adds a fresh and fashionable twist to any earring. Whether it's delicate studs, glamorous dangles, or elegant hoops, LOX Colour Collection is the perfect complement to any earring style and provides a welcome lift for heavier earrings. Supplied in a two-pair pack, acrylic point-of-sale displays are supplied with your first order.
Apart from the unique injection of colour, the distinctive feature of the LOX lies in its innovative patented locking mechanism. Just like the original LOX locking earring backs, these colourful versions provide an exceptionally secure and reliable hold on earrings. The locking mechanism ensures that earrings stay in place, offering wearers peace of mind throughout the day, no matter how active their lifestyle may be.
Tammy Keys-Transfeldt, Goodman Bros Sales Director, said,
"We are thrilled to introduce the LOX Colour Collection to the market. We believe that earrings should not only be beautiful but also fun. With this new range of colourful earring backs, wearers can now express their personal style while knowing their earrings are safe and secure."
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Source: Goodman Bros